Throughout the last 4 years, we’ve learneda lotabout what makes an ad format easy to use and easy to sell.

Today releasing a revised version of our famed Amazing Cube. This unit support four classic IAB formats: 970×250, 300×600, 728×90, 300×250 in addition to the brand new 4:1.

The classic Amazing Cube has consistently been reported as publishers’ #1 seller. It has earned Broadstreet both praise and ridicule. This format:

• Supports the cutting-edge IAB “flexible” sizes which take up as much space as it can and scales proportionally
• Works seamlessly on any device, including mobile
• Is plug and play — so that means no designer is required, simply upload an image and add text
• Has a large and prominent option, size and impact are enticing to advertisers
• Is generally ready to run on your site today — you shouldn’t have to make any changes to your site to begin using is

This format will allow you to supply a logo, YouTube video, titles and links to four articles, and social media links.

Head on over to our ad formats pageto embed it into your media kit.

Here are some previews:

4:1

The 4:1 is one of the IAB’s newest ad sizes. It can span the full width of the page or as much room as the page allows it. Even though it’s a rich media ad, it scales like an image. It’s great for the sea of devices that readers are on.

970×250

The 970×250 is a size we’re seeing more frequently in place of 728x90s as leaderboards. Broadstreet’s version of the 970×250 converts nicely to a 300×250 on mobile devices (give it a try).

800×600

Invented at Broadstreet, this is a prominent size to feature in-post, or in-stream. Think mid-story or at the end of the story.

300×600

The 300×600 is a great way of getting some extra prominence in the sidebar, as opposed to the 300×250.

300×250

The classic 300×250. Still a staple of digital advertising, we couldn’t possibly launch a new format without supporting this size.

728×90

There was a time when screen resolutions were low enough that 728×90 actually looked big! We support these for sites that still have 728x90s.